OUGD 402 - Newspaper Advert: Me

To start the process of creating a newspaper ad that effectively portrays how I want to be interpreted, I first started by gathering some work that I have produced. I also reviewed the information that I gave Abi and Jasper, this being how I want to portray myself.

 

 

The work I produced for Dry Dock; this was from the research I collected on the television program 'Cheers'.

My final outcome for the Secret 7 project

 

 

My other designs that were created for the Secret 7 project.

 

The font I created on Illustrator, visually representing the word 'compact'.

This is the information that I gave to Abi and Jasper:

Professional name and contact information - 

• Sam Horbury
• sams_ucas@hotmail.co.uk
• s-horbury1215.blogspot.com

5 words to describe my work -

• clean
• pretty
• simple
• effective
• considered

5 words to describe me as a person -

• relaxed
• quiet
• dedicated
• lazy (at times)
• helpful

Design strengths -

• computer software
• lay-out
• drawing
• idea and concept generation
• execution

Areas I have an interest in -

• publication
• promotion (film and music etc.)
• branding and identity

Favourite artists -

• Bram Vanhaeran - For project 'An Idea Everyday'
• C86 a.k.a. Matt Lyons - For use of simple shapes to make patterns and colour
• Kate Prior - For hand-drawn quality of typography
• Olly Moss - For clever ideas and concepts and use of print

5 favourite websites/blogs -

• www.designspiration.com
• www.booooooom.com
• www.archizines.com
• www.aminuteofperfection.tumblr.com
• www.shillingtondesignblog.com

 5 things I wants to be -

• Successful
• Effective
• Respected as a designer
• More dedicated
• Have a greater knowledge of design

How I will achieve these aspirations -

• Continue to experiment and develop my skills
• Produce clever and effective work
• Look into more design studios and blogs
• Keep motivated

OUGD 402 - Newspaper Advert: Jasper

To start the process of creating a newspaper ad that effectively portrays my impression of Jasper, I first started by gathering some work he has produced. I also reviewed the information that he gave me, this being how he wants to portray himself.

 

The post-cards he created on Photoshop.

 

     

 

 The work he produced from his research into iconic British cars. I really like this piece of design work. The way in which he has set out his pages; using full page photographs next to a page of mainly text. The simple colour scheme used throughout, as well as the same lay-out for each page, keeps consistency as doesn't detract from the photographs. This simple lay-out with clean, organised text could be something I look into using when creating his newspaper advert.

 The three designs he created using image, type and type as well as image.

          

 The font that he created on Illustrator. I really like this font and feel it very successfully represents the word 'compact'. It is a very simple font, this simplicity being key to it's success.

The information Jasper gave to me:

Professional name and contact information - 

• Jasper G. S. Lee
• Jasper-Lee@hotmail.co.uk
• J-Lee1215.blogspot.co.uk

5 words to describe his work -

•  functional
• professional
• structured
• simple
• crisp

5 words to describe him as a person -

• determined
• friendly
• confident
• open
• interesting

Design strengths -

• computer software
• verbal communication
• written communication
• photography
• idea generation

Areas he has an interest in -

• publication and editorial
• creative packaging

Favourite artists -

• Alex Trochut - For use of typography and publishing
• Lo Siento (design studio) - For being different and innovative
• Craig Ward - For use of typography

5 favourite websites/blogs -

• www.creativereview.com
• www.designweek.com

 5 things he wants to be -

• A professional designer
• Have a great awareness of design
• Improve certain skills
• Produce high quality work
• Be inspirational

How he will achieve these aspirations -

• Research more into the creative world
• Read more
• Complete his degree
• Take all the opportunities he can

I then looked into some of the artists that he said he liked, here are some examples of the work:

Alex Trochut -  

 http://www.alextrochut.com/#/works

Craig Ward - 

   http://www.wordsarepictures.co.uk/

Lo Siento - 

 

 From the information Jasper gave me, as well as the work he has produced and the work I have gathered from his artists, I can see that he likes the use of clever typography. He is fond of clean, clear designs that are very aesthetically simple and pleasing; he obviously likes digital design. This is my best bet when creating a newspaper advert that I want to successfully represent him.

OUGD 402 - Newspaper Advert: Abi

To start the process of creating a newspaper ad that effectively portrays my impression of Abi, I first started by gathering some work she has produced. I also reviewed the information that she gave me, this being how she wants to portray herself.

Her Secret 7 submission.

 

 

The product that she produced from the research she gathered.

 

Her Photoshop post-cards.

  

The font that she created on Illustrator that visually represents the word melt.

 

Some work she created herself responding to feedback she got from a crit. I particularly like this design and the way in which it is very simple and high impact. The message is very clear and because of the colour choice the design instantly grabs your attention. The use of simple shapes and limited colour is something that I like to utilise within my own designs and could be something I end up using to create an ad that represents my interpretation of Abi. 

The information that Abi gave to me:

Professional name and contact information - 

• Abi Nelson
• Abi.Faye.Nelson@gmail.com

5 words to describe her work -

• hand-rendered
• concept based
• image or type/image
• fun

5 words to describe her as a person -

• unorganised
• clumsy
• hard-working
• motivated
• quirky

Design strengths -

•  computer software
• ideas and concepts
• hand-rendered (scans and uses computer software afterwards)
• drawing (only detailed)

Areas she has an interest in -

• editorial
• advertising
• environmental design

Favourite artists -

• Andy Smith - For screen printed quality and humour
• Michael Perry - For use of patterns and photography
• Kate Forrester - For craft based paper cuts
• Nikki Farquharson - For use of colour and quirky style

5 favourite websites/blogs -

• www.creativereview.com
• www.designspiration.com

 5 things she wants to be -

• In the editorial industry
• Have an obvious signiture
• Ethical over commercial (not about making loads of money)
• Unique

How she will achieve these aspirations -

• By pin-pointing her skills and interests
• Looking into more design studios
• Working more with hand-craft

I then looked into some of the artists that she said she liked, here are some examples of the work:

Andy Smith -

 

 

 

http://www.asmithillustration.com/

Kate Forrester -

 

 

http://www.kateforrester.co.uk/

 Nikki Farquharson -

 

 

 

Michael Perry - 

 

 

 

http://www.mikeperrystudio.com/

From the work that Abi has produced, what she has told me and more so the work of artists she has told me has has an interest in, I am starting to see a bit of a trend. She likes the use of bright, vibrant colours where appropriate; this often used in conjunction with hand-rendered text. I think this is going to be my main focus point when creating her newspaper ad.