Studio Brief - How To… - Evaluation

This project came in two parts: Research and Outcome. We were put into groups to collect a body of visual and written research on a set theme, ours being 'Healthy Lifestyle'. As a group we broke this vague topic down into, what we thought, were the 4 main aspects; the 4 main aspects we chose were Sleep Routine, Balanced Diet, Fitness and Exercise and Drugs and Alcohol. We then took a category each and, working for this part of the brief as individuals, created 3 boards containing as much visual information and research as we could gather on our subject. I had been given 'Sleep Routine'. I found this part of the project very interesting as we were forced to collect different types of research that I previously wouldn't have thought about gathering such as primary research. By asking people about elements of sleep, and creating a Questionnaire, I was able to generate my own information that was unique to me and unique to this project. 

After we had all individually collected information about each of our topics, we then brought this back to our groups and presented ours findings. For the second part of the brief, we were to create something that would 'help people maintain a healthier lifestyle'. After much consideration and discussion as a group, we decided to create an App containing our research that would inform and educate the user. We felt that, with our target audience being that of people between the age of around 18-30, an App would be the most suitable and applicable. We decided to go off again as individuals to create some designs in a way that we felt best represented our research; we were then going to bring our ideas together and choose what we felt as a group was the most effective. My designs were chosen and became the centre point of our project. We produced the entire App which included a logo, a loading screen, a menu page, various pages containing information and a page showing how the App would be displayed in the App store. We also looked into creating info-graphic's from our imagery in order to represent various statistics and facts effectively and in a visually interesting way. Once finished, we then put all of the design work into a presentation that we then presented to the rest of our group. 

I think that, due to my design work being the strongest, I had to do almost all of the groups work. I designed everything apart from coming up with the name. Despite this, my group did do work and direct much of the work I was doing. I just feel however that I did more than my fair share. However, as a group I still felt that we worked fairly well. We had a bad start, but once we got started we were constantly working together and helping each other to create our designs. This meant that the whole group got a say in how our end product was going to look, something that is essential when working in a group. If I was to do this project again, I would simply want a better start. I feel that the end design work is interesting and successfully displays the research and information we gathered.