Evaluation:
A continuation of the previous two projects, I found this to be the most interesting and enjoyable. Working with work I had already produced, taking the message behind it and finding ways to re-iterate the point of the designs was something I found much more creatively challenging and it made me produce much more effective and visually pleasing imagery. At first, I did find it more challenging to produce a wide range of ideas, but once I had an idea I was happy with I found the whole process very refreshing. I got to use hand-rendered design as well as digital editing, two methods of designing I find work beautifully together and made my designs look more professional and precise. Having the freedom to edit my hand-render work meant any issues I was having with parts after I had done it could easily be changed and altered until those aspects became more successful.
This method of working also meant that after the crit, when I had been told to try make my text more readable, I could quite easily go in and edit my design without having to reproduce the whole thing.
Using the same colour scheme, font choice, stock and overall message meant that this design could easily fit in with my three posters, making all three Message and Delivery briefs work together seamlessly whilst each feeds into the others.
I think that overall my design works very successfully, especially thanks to the alterations I made after the crit; from the crit I was made apparent of the need for some sort of context and possibly some way of making the message more obvious. I then added some clear text which I feel brought the whole design together and added context, structure and ensures the message is clear and understandable. Given more time, I would like to continue with this project and produce a range of these posters, each a slight variation on the last incorporating each different public sector job.
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